Ever feel the cold icy grip of writers' block? Or perhaps at work, you NEED a idea for a campaign or concept? It's right at the tip of your tongue, but your creative juices flatly refuse to flow. It's like your inspiration is chillin' on the beach in St. Tropez sipping a mojito laughing at your struggle. Well, you're not powerless against this imaginative drought. In this article, Martha Beck gives us some tested techniques to kickstart some action in that right cranium.